Isn’t it interesting how some ideas will surface in different unrelated places at close to the same time.
O’Reilly Network: On the importance of names [Feb. 15, 2004] talks about how important the right name is for the success of a project. I think it may be more important not only for recognition but to give a good metaphor for how people will relate to the project.
I took a little different tack on this concept in Programmer Musings: True Names, although my comments were much more abstract.